Kenshoo is known for their enterprise search marketing technology, but the company is hoping to make its mark in an emerging niche: local search. Earlier this year, Kenshoo raised money from venture capital firms to develop their new local search marketing management technology. Kenshoo Local was unveiled at the Interactive Local Media Conference last week in Los Angeles.
"The new 'local' solution is a natural addition to our growing enterprise search business, and is based on collective feedback from dozens of customers", said Sivan Metzger, General Manager, KENSHOO Local.
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