Media Post discusses the ability of Kenshoo to provide support to client paid-search campaigns running on Yahoo Japan, which allows for migrating a campaign from one specific country to Japan.
Read MorePulled from the recent Kenshoo Social and Forester study on social advertising, Performance In reports that social advertisers who bought standard social ad units were happiest with their ability to drive purchases.
Read MoreA group of 105 large social advertisers were included in the Kenshoo Social commissioned study by Forrester Consulting, which told that although organic posts are the popular social tactic, paid ads are more successful, as reported by Econsultancy.
Read MoreSocial Media Influence shares details from the latest Forrester and Kenshoo Social study on social advertising, including the finding that those opting for paid advertising were more likely to see desired outcomes.
Read MoreContinuing support for search marketers advertising on Yahoo! Japan, Kenshoo will provide advanced functionality for Unified Campaigns through the Kenshoo Search platform.
Read MoreSocial Barrel covers the Kenshoo Social commissioned study by Forrester Consulting on Social advertising, and notes the key finding that only a few social advertisers use advanced optimization methods.
Read MoreBtoB Online provides a brief mention of the the Forrester Research study commissioned by Kenshoo Social “The Key to Successful Social Advertising” noting the finding that companies with large social media marketing budgets prioritize funds to promote content on general social networks.
Read MoreKenshoo Director of Marketing Research Josh Dreller is quoted in a posting on Fierce CMO, referencing the Forrester study “The Key to Successful Social Advertising.”
Read MoreBusiness Insider posts a brief and provides a link to download the Kenshoo Social commissioned report by Forrester Consulting, “The Key to Successful Social Advertising.”
Read MoreMyCustomer.com disucsses the new Forrester study, commissioned by Kenshoo and quotes Kenshoo CMO Aaron Goldman on the topic of the use of social advertising programs.
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